Friday, January 2, 2009

Economics of Monetary Union or Restaurant Franchising

Economics of Monetary Union

Author: Paul De Grauw

Thoroughly revised and updated, this new edition of 'Economics of Monetary Union' successfully covers all the key issues relating to monetary union and will fit with both undergraduate and postgraduate Economics modules. Clear and concise, it covers the costs and benefits of monetary union in part one and the present workings of the European monetary union in part two. Building on the success of previous editions, the book has new case studies, updated content and a text supporting web site with Power point slides and lecture notes.



Book about: B O O B S or Solitary Sorrow

Restaurant Franchising

Author: Mahmood A Khan

Everything you need to know to make it in restaurant franchising.

Since the late 1800s, when the idea was first conceived, the restaurant franchise has become a worldwide phenomenon. Opportunities abound for restaurateurs and food service professionals with the know-how to dive into and stay afloat in the growing, ever-changing sea of franchise operations. With the help of vignettes and case histories, Restaurant Franchising, Second Edition, explains how to do it right, from developing a winning franchise concept to demystifying the legal intricacies of franchise agreements. It also includes essential information on:

  • Franchising pros and cons.
  • Developing a winning concept.
  • Selecting the franchise that fits your style and goals.
  • Finding financial backing.
  • Understanding franchise agreements.
  • State franchise rules and regulations.
  • Selecting reliable franchisees
  • Developing healthy franchiser/franchisee relationships.
  • International franchising.
  • Unconventional franchises.

Restaurant Franchising, Second Edition, the only guide to franchising written exclusively for food service professionals, is an indispensable resource for anyone wishing to break into one of today's most dynamic service industries.



Table of Contents:
Preface
Ch. 1Introduction to Franchising1
Ch. 2Restaurant Franchising in the U.S. Economy21
Ch. 3Pros and Cons of Franchising63
Ch. 4Franchising Agreements and Legal Documents89
Ch. 5Franchisee/Franchisor/Franchise Selection119
Ch. 6Franchise Application and Franchise Package145
Ch. 7Standard Franchisor Services181
Ch. 8Financial Aspects of Franchising213
Ch. 9Franchisor-Franchisee Relationships243
Ch. 10International Franchising269
Ch. 11Franchise Concept Development315
Ch. 12Nontraditional Franchises361
Index393

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