Tuesday, December 30, 2008

Fundamentals of Aviation Law or Problems Cases in Health Care Marketing

Fundamentals of Aviation Law

Author: Raymond C Special

The only textbook available on Aviation Law

This is an undergraduate textbook designed for college and university courses on aviation law. Each chapter covers a fundamental legal subject and discusses application of that area in the aviation environment. Each chapter comes completed with case-studies, and problems, along with instructor’s materials.



Table of Contents:
1Fundamentals of the U.S. legal system1
2The U.S. Constituion and aviation37
3Impact of criminal law on airmen and air carriers67
4Tort liability and air commerce91
5Administrative agencies and aviation119
6Commercial law applications to aviation-related transactions159
7Entity choice for aviation enterprises191
8Property law issues for aircraft owners and airport operators217
9Employment law and the aviation industry253
10International aviation law279

New interesting book: Windows Vista Annoyances or Absolute Beginners Guide to Ebay

Problems & Cases in Health Care Marketing

Author: John T Gourvill

Cases in Health Care Marketing, 1/e by Gourville, Quelch, and Rangan is a collection of Harvard cases that concentrate on marketing within the health care sector. The book is divided into seven sections, exploring topics which include: Developing a Marketing Strategy, Developing New Products, Launching of New Products, Managing Distribution, Managing Communications, Managing the Brand, and International Marketing.



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