Public Relations Writing or Catering Solutions

Public Relations Writing: Principles in Practice

Author: Donald Treadwell

Check out the Companion Student Study Site includes: special Web exercises, chapter-by chapter lists of academic and professional resources, as well as readings, charts, forms and topical examples to keep the text fresh and current

Covers foundational theory at the beginning of the text with references and applications woven throughout the book

Includes chapters devoted exclusively to writing for the Web, crisis, and voice

Provides more examples from the corporate, government, sports and entertainment, education and nonprofit sectors

Includes multiple samples from the same organizations to demonstrate a common public relations message across writing genres

Demonstrates how clients operate in the real world rather than a fictitious location

Includes new and revised exercises

 

Public Relations Writing is ideal for undergraduate and graduate courses in public relations writing, media writing, and media relations. An Instructor's Resource Manual is available on CD to qualified adopters. These resources include ideas for adapting the text for use with real-world clients, additional full-text examples, PowerPoint presentations, and ideas for course and student assessment.

Interesting book: Pacific Century or The World Trade Organization

Catering Solutions: For the Culinary Student, Foodservice Operator, and Caterer

Author: Edward E Sanders

Geared to the introductory Culinary student, but very useful to food service operators and professional caterers alike, this book uses a clear, concise approach to connect the basics of culinary catering. It guides readers step-by-step through the entire rigorous process of catering a gourmet event—from food safety, cooking, and beverage selection all the way to background music and napkin folding.

Table of Contents:

Foreword.
1. Always Serving Safe Food.
2. Catering Details.
3. Serving the Food.
4. Kitchen Production.
5. Beverages.
6. Catering Menus and Recipes.
Cooking Terms.
Index.